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Generated for our clients on eCommerce websites in 2019
eCommerce presents a unique digital marketing challenge, because the entire business is reliant on your online presence and functionality. Many eCommerce companies have very large websites that require watertight organization. You also need to excel at attracting customers in a highly competitive online world. The good news is that 1SEO Digital Agency has the experience and expertise to provide top-notch digital marketing solutions to eCommerce companies.
Our bread and butter is website design, SEO, PPC, and social media – the building blocks of an effective digital marketing strategy for your eCommerce site. We also provide branding, app development, photography, and conversion optimization. When you speak with an 1SEO expert digital marketer, you’ll be able to access your business needs and create a package that works for you.
Perhaps the most important piece of a digital marketing strategy is SEO, and eCommerce sites can be very competitive in winning the top spots in search results for their product areas. Let our SEO specialists craft you a detailed SEO strategy for your specific needs. Do you know what the most searched keywords are for your products? Does your site have landing pages that satisfy those searches? Are you correctly using titles, content, images, navigation, and technical aspects of your pages? We can help you find out!
Pay-per-click (PPC) marketing is often a valuable source of high-intent traffic for eCommerce sites. While SEO can take months to build momentum, PPC gets you immediate results. In a PPC campaign, your site will appear in ads above Google search results, in Google Shopping, the local “map pack” that appears in search results, and in remarketing ads to potential customers who’ve shown interest in products like yours. Our PPC specialists provide keyword strategy, ad copy, and smart budgeting based on your unique needs.
These days, more and more people start their buying process on a social media platform, like Facebook, Instagram, Twitter, and others. Employing a social media campaign for your eCommerce site is a great way to engage another group of customers. 1SEO’s experts can help build an effective, targeted social media strategy, whether it’s paid (ads shown to users while they browse social media) or organic (building a follower base and inspiring shared content from users to their network of followers).
If your website looks outdated, if it’s confusing to users, or if it doesn’t show products in the best possible way, you will benefit from website design services. You may also have structural or technical issues with your site that we can find and fix, an issue that pairs with SEO. If you’re not getting as much traffic or purchases as you should, there are possible remedies in the website design process.