Signed, Sealed, and Delivered: 6 Digital Marketing Tips for Your Law Firm
Trust. It’s often cited as the most significant deciding factor when it comes to choosing an attorney. While you probably still get plenty of referrals
Without spending any time to analyze and overthink it, the concept of “customer retention” seems to be at odds with, and in direct contradiction to, the core of what most believe constitutes a company engaged in the “Legal Services” business. Put the lure of a steady revenue stream aside for a moment, and think: from a defense perspective, isn’t the purpose of legal representation to help get clients out of whatever legal troubles they’ve gotten themselves into; and once done, isn’t it hoped that the now-cleared client would purposefully avoid getting themselves back into legal hot water – and if successful, why would they need to retain your legal services firm? Furthermore, from a prosecutorial point of view, does anyone genuinely wish to repeatedly sue the same defendant?
Trust. It’s often cited as the most significant deciding factor when it comes to choosing an attorney. While you probably still get plenty of referrals
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