How's Your Website Performing?
Advertising your dental practice online through pay-per-click, or PPC, advertising, can help you reach a specific demographic. However, when it comes to your ad dollars, you don’t want just anyone handling your account.
Trust the PPC experts at 1SEO to make the most of your paid advertising budget. We are a Google Premier Partner, which means that our specialists are certified in Google products and have consistently demonstrated that they can get results for dentists like you.
To begin, we will conduct research of your area, including what your competitors are doing, to find the optimal keywords and zip codes to target based on your goals. If there are any areas that you want to exclude where you know that you don’t have patients from, or any keywords that shouldn’t be included based on the services you offer, we will use that information to build out an effective PPC campaign.
We can also create different sets of ads to target different services, with each focusing on different demographics. For example, if you want to bring in more patients for cosmetic dental surgery and teeth whitening services, you might want to show your ads to people who are more likely to have disposable income.
Of course, in order to get potential patients to click on your dental ad, you need to make sure you’re sending the right message. We’ll write ad copy that speaks to your target audience, enticing them to click and learn more about your dental practice. Once they land on your dentist website, we want to make sure that they have a good experience and can quickly find the information that they’re looking for in order to maximize your conversions.
The advertising platform that most dentists are familiar with is Google Ads, or Google Adwords. If you’ve tried it before yourself or with another PPC agency but weren’t getting the ROI that you had hoped for, then let one of our team members take a look at your account. We’ll find ways to make better use of your budget and start bringing in leads for new patients.
Once we set up your ads, we monitor them on a regular basis and evaluate their performance, making adjustments as we go to ensure that your ad budget isn’t being wasted.
Increase the Visibility of Your Dental Practice
While PPC can perform well on its own, it also works to support your dental practice’s SEO campaign. Not only does it give you an additional opportunity to show up in the search results, but if both your organic listing and your ad show up in the results, it gives your dental office more credibility, increasing the likelihood that someone will find their way to your website.
Partner with the Top PPC Team for Dentists
PPC can help you reach the right audience, exactly when they need you. To find out more about how we can help you take advantage of this and other paid advertising outlets, such as social media for your dental office, get in touch with us today.
Please provide us with the following information and our team of experts will be in touch with you as soon as possible. We look forward to working with you!
We solve business problems, take a consultative approach to every client engagement, and find actionable solutions that will help your organization.
1SEO.com Digital Agency
1414 Radcliffe St #301, Bristol, PA 19007
2825 E Cottonwood Parkway, Suite 500,
Salt Lake City, UT 84121