Of the four
social media marketing awards received, three were in “
best use of social media” categories; 2 being for individual vertical categories, and the 3rd being
Best Social Media Campaign –
no specific vertical; just the best social media campaign, period. As honored as we are for each of those awards, the fourth might perhaps be the most prestigious. That award is for
Best Integrated Campaign, which, as the name suggests, uses a blend of several social media platforms – akin to having been awarded the “
Best In Show” at the
Westminster Kennel Club!