Increase Your App's Visibility with App Store Optimization

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Are Your Customers Even Finding Your App?

You work hard on your app, and you don’t want users to scroll past it. Finding a user base to download and actively interact with your app is difficult — that’s why you need app store optimization (ASO). ASO is a lot like search engine optimization (SEO), in that if you don’t do it, potential customers will have an incredibly difficult time finding you or your application. The two leading app stores (Apple’s App Store and Android’s Play Store) use different criteria to determine which apps show up at the top of the search results and which ones get lost in the shuffle.

Optimizing your application’s ranking in these stores comes down to a variety of factors like keywords, ratings, descriptions, and titles; but without proper implementation and a unique and eye-catching design, all efforts could be in vain. At 1SEO I.T. Support and Digital Marketing, we understand the complexities of the algorithms that shape the ASO process.

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Increase Your App's Visibility

Using our expertise, we will help you:

  • Increase visibility in the App Store and Play Store
  • Determine the Best Strategy to Outperform Competitors
  • Drive More Organic Downloads
  • Gain Quality Users at an Effective Cost

Without a reputable ASO company behind you, it is nearly impossible for an app to gain traction. Let the experienced team at 1SEO I.T. Support & Digital Marketing employ proven app store optimization strategies to help your app rank higher, improve the user base, and connect consumers to your company.

Client Success Story


MAKING THE MOST OF A LOW BUDGET TO GET MORE CALLS

Davis Brother's Chimney Sweep & Masonry

To stay relevant in today’s marketplace, taking advantage of digital marketing is necessary, no matter what your budget is. Find out how we increased the call volume for this chimney sweep.


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Positioning Apps To Attract Users

We’ll research the best keywords to use to help your app show up more frequently, in addition to optimizing other details relating to your app store listing.

While these factors are most important when it comes to App Store and Play Store Optimization, the way that apps interact with the algorithms changes from store to store. Utilizing the expertise of our ASO technicians here at 1SEO I.T. Support & Digital Marketing will ensure that your app is developed ideally, eliminating the issues that could come along with amateur development.

Stop the Scrolling

When your customers are looking for a new app, they, like everyone, will be scrolling through the thousands of apps that are listed on the App Store and Play Store. If you want people to download your app, it needs to stand out from the crowd. Most importantly, we put the focus on the user. After all, applications, at their core, come down to just one thing — user experience. Having a great user experience means better reviews and more installs. The implementation of updates builds trust and gives your app the longevity it needs to retain users. We’re also mindful of developing an app that has a low price or is free. This will encourage more users to download your app.

Using Your Platforms to Your Advantage

Even with streamlined optimization and a compelling design to appeal to potential users, an app will only get so many downloads without advertising. At 1SEO I.T. Support & Digital Marketing, we specialize in crafting influential app advertising campaigns. We’ll advertise your app via:

  • Play Store’s Link Feature
  • Social Media
  • Paid Promotional Content

We’ll use our expertise in these areas of advertisement to drive customers to use your app, create an active user base, and generate a need for your application’s features. We’ll implement all facets of digital marketing to get your latest and greatest app out there to the masses.

Ready for your app to get noticed by Philadelphia and the entire U.S.? Contact our office, located in Bucks County to speak with one of our app development specialists today.

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