Long gone are the days where popping a “Now Enrolling!” sign on your front lawn is going to be an effective way to fill your classrooms with new students. The education sector has become a ruthlessly competitive and oversaturated market in recent years. Consumers are now turning to the internet to research potential schools, to compare and contrast all of their choices from the comfort of their own homes.
Can you think of any reputable educational establishment that doesn’t have some sort of website or online presence? That’s where 1SEO I.T. Support & Digital Marketing can help. Whether you are already a well-established private school looking for more brand awareness or a budding daycare that could use a little boost in enrollment, our team of experts based in the Philadelphia area can create a custom-tailored marketing strategy to smash those goals out of the ballpark.
Did you know ⅔ of parents and students turn to search engines to begin their initial research for educational institutions?
This means that the majority of your prospective customers are heading straight to their favorite search engine to begin their journey to find the best school. Having the right search engine optimization strategy in place with ensure that your educational establishment’s site will sit higher on the search engine results pages. Additional benefits of using SEO for your educational facility include:
Are you ready to start climbing your way to the top? 1SEO can help get you there!
A paid search campaign works within your set budget and can be a truly effective way to advertise your school and everything it has to offer.
PPC for the educational sector provides the end user with a plethora of benefits that cannot be ignored in today’s digital world. Those benefits include:
Once 1SEO understands your educational institution’s goals, we can get started building out a PPC campaign that is catered to those objectives. While the campaign is running, our team will provide you with detailed reports on which ads are getting you the most leads and come up with suggestions on how to amp up your PPC efforts even further!
Most see social media as a way to connect with old friends, share their particular views and thoughts, and follow the latest celebrity gossip and news — which is true — but social media for the educational sector is so much more.
Educational institutions that use social media in their marketing strategy have the opportunity to reach billions of active users to disseminate important upcoming event information, gain referrals, foster connections, and engage with prospective students or their parents. If your school is looking for a unique way to reach your audience, social media marketing is a great place to start.
How Does It Stack Up Against the Rest?
When you have a well-structured and beautifully designed website in the educational sector this not only prevents users that land on your page from being confused, but it will also hold them there much longer.
If you were a parent searching for a school for your child, whether it be a daycare or college or university, you would want to land on a website that offers a user-friendly experience, allowing you to easily learn more about the programs offered. If you can’t even find the phone number to contact the school for more information, it’s unlikely that you’ll enroll there.
Web design for your educational facility is one of the most important factors of your online presence. Contact 1SEO today to learn more about our web design services and how you can get a free website audit.
As more and more technology permeates our nation’s classrooms, teachers and students really can’t afford to be offline or have trouble accessing their school’s network. At 1SEO, we offer a wide range of tech solutions for the educational sector that can be catered to your establishment’s specific needs. These services include:
Our I.T. support specialists will save you time and money when it comes to implementing and protecting your network — and the best part is, we are only a phone call away.
Our team of digital marketing professionals located in Bucks County is ready to help grow your brand and get you the results you are looking for through a personalized digital marketing strategy. Contact us today to learn more.
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We solve business problems, take a consultative approach to every client engagement, and find actionable solutions that will help your organization.
1SEO.com Digital Agency
1414 Radcliffe St #301, Bristol, PA 19007
2825 E Cottonwood Parkway, Suite 500,
Salt Lake City, UT 84121