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1 out of 5 minutes spent on a mobile device is spent on Facebook and Instagram. Is your business taking full advantage of the opportunities that these social media platforms offer? Social media isn’t just a way to start a conversation with customers; it’s a way to close more sales from those conversations.
Based in the Philadelphia area, the social media experts at 1SEO I.T. Support & Digital Marketing have the resources and expertise necessary to help your company build a compelling social media campaign to connect with customers.
Here are just some of the benefits of utilizing social media marketing to grow your business:
Social media can generate revenue both in the short term and over time. Paid ads can expand your company’s reach to large audiences of potential customers, familiarizing them with your brand, products, or services and priming them for a sale. Social media marketing allows you to present your products and services directly to your target audience and entice users to visit your website to make a purchase. With detailed campaign reporting, you take the guessing game out of social media and see your exact return on investment.
Social media helps increase ROI by creating distinct target audiences and delivering specific ads to the right audience depending on where they are in the conversion process. Social media marketing is about more than placing ads in front of customers. It’s about building and priming an audience so that it leads to an influx in sales as users familiarize with your brand. This is how you deliver a high ROI through effective social media ad campaigns.
Depending on the type of ad campaign we’re running, the metrics we use to measure ROI will vary. From product-focused ads to lead generation and brand awareness campaigns, we measure ROI based around the value of each conversion, the number of conversions generated, and the spend on the campaign overall.
Anyone can take a few minutes to throw a post on social media, but we do a lot more than that. Our social media specialists create strategic, targeted ad campaigns to reach specific demographics that drive business. To make the most of your marketing budget, it’s best to leave the social media marketing to the professionals.
Business owners and executives are also on social media, and we know where to reach them to effectively drive leads. LinkedIn, for example, is one channel through which many business owners discover new partner companies.
Our social media specialists have assisted countless clients with developing an influential online presence. From managing accounts and interacting with customers to implementing content and promotion plans, our specialists will employ every strategy possible to ensure that your social media helps you gain customers and, ultimately, increase revenue.
To successfully leverage social media marketing, it is essential to understand that every platform is dominated by different demographics and offers different advertising options. Our social media team has a thorough understanding of these differences and how they relate to your business’s growth.
Our social media team will work with you to determine your target audience, your message, and your goals. Additionally, we will conduct thorough research to ensure that your business’ content connects with your customers. As we build your influence, we will work to build a new customer base and help you reach your goals.
Ready to take your social media presence to the next level? Contact our expert team based in Bucks County, PA by filling out our online form or calling 215-946-1046.
Digital marketing — you’ve heard the term, but do you know what it means? In today’s world, you’re setting yourself up for failure if you’re ignoring your online presence. Learn what goes into a successful digital marketing campaign and how you can use it to your advantage.
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We solve business problems, take a consultative approach to every client engagement, and find actionable solutions that will help your organization.
1SEO.com Digital Agency
1414 Radcliffe St #301, Bristol, PA 19007
2825 E Cottonwood Parkway, Suite 500,
Salt Lake City, UT 84121