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How many people still use Twitter? Some say it’s dying. But it’s an easy way to consume information without the depth of posts on other platforms. Businesses can learn a great deal from Twitter. When used appropriately and correctly, your following will grow and you’ll see customers begin to engage with the content you’re sharing.
Employers have been presented with a new platform to attract top talent to their business: Jobs on Facebook. If you have any job openings, you can feature those jobs on your company Facebook page. In the Facebook blog post announcing this feature, the social media platform made clear that due to the fact people are
Want to think outside the box when it comes to using social media to drive traffic to unique content on your website—even your homepage? Snapchat has introduced Snapcodes, giving its audience a new and unusual way to browse the web. Currently in beta on Android and in the updates on iOS software, users and businesses
In the age of Donald Trump’s Twitter feed and the failure of the Moments tab within the Twitter platform, the company has recently replaced “Moments” with “Explore” inside the Twitter app. The purpose is to make it easier for users to find the content they’re looking for inside the app. The “Explore” tab will feature
As a marketer looking to attract both talent and customers on LinkedIn, the company just introduced a new API solution that helps to improve engagement and deliver a positive ROI on LinkedIn. The company announced on their blog a partnership with DataSift to provide advanced data insights for B2B marketers. The partnership resulted in the
Social media may be a hub for information, but it’s also a hub for money. How many of us skip commercials while we’re watching TV or stream our favorite online content from YouTube or Netflix? Imagine watching a video on Facebook, getting 20 seconds in and just when you’re getting interested, Facebook decides to make
Live video on social media platforms is increasingly becoming more popular. Brand and individuals utilize live videos to give their network a glimpse into their daily lives. Social media continues to deliver its users new and innovative ways to engage with audiences. Think about it. It’s authentic content. It’s not scripted. It’s immediate and unedited.
In 2017, your goal as a business should be to grow and expand your social media presence. You want to reach more prospects and convert your followers into loyal customers or clients. You should be re-evaluating your strategy and looking at the current trends to help your brand stand out. While we don’t want every
It’s about to be 2017. The world has gone social and video marketing is beginning to stand apart. Individuals and brands alike are creating stories and time-limited videos on Instagram and Snapchat every second of every day. Consumers are eating it up. Then Snapchat thought of a brilliant way to enhance Google Glass, and give
Are you utilizing social media as part of your holiday marketing campaign? Shoppers are flocking online to learn about the latest products, look for deals, and try to get their holiday shopping completed without leaving the house. If you plan correctly, social media can help you gain traction with potential customers. When executed, you’ll build