Google, as most know, is a massive search engine conglomerate with over a billion daily active users. If you lined up all of the leading search engines that we use today (Yahoo!, Bing, DuckDuckGo, etc.) Google’s worldwide market share towers over the rest, sitting nicely at almost 90%.
It’s been going strong for 18 years, but Google AdWords is changing. What started as a simple platform with one goal in mind, to easily connect people with online businesses, has evolved into so much more. Today, Google AdWords grants marketers the opportunity to reach consumers not only through Google Search, but across many other
As Instagram Stories dominates the visual media market with 250 million daily active users compared to Snapchat’s 166 million, a new competitor decides to enter the ring: Google Stamp. The Wall Street Journal reports that Stamp could be rolled out in the search results pages as early as this week. Google’s power move is an
PPC advertising offers a variety of advantages for your business. With a wide range of data that you can use to help structure your campaigns, you’re able to target prospects a lot more accurately. To get started, here are the main points we’ll discuss: PPC works towards your business goals. Easy entry, fast results. Measurable
It’s about time that you to shake things up with your headlines and descriptions for AdWords! Find out how you can raise your click-through-rates by writing more compelling, precise copy. With two 30-character limit headlines to work with, one of which usually includes your brand, and a description with an 80-character limit, we know there’s not a lot
Baseball season is back. No more spring training. No more guessing what the 25-man roster will look like. It’s time to play ball. America’s pastime. The boys of summer. There are plenty of reasons to feel excited and pumped-up, both for baseball season and the marketing opportunities it presents. As you look to modify your
While many of us look forward to a showdown with two prominent and dominant NFL teams playing for a Lombardi trophy, millions of others are waiting on each commercial. Super Bowl ads take over the game. In today’s digital age, the best commercials from the top brands are leaking on YouTube and other social media